The EF Journal
How do we connect with our audience, teachers, in a new way that adds shape and dimension to our offering as an educational tour provider? How do we show them that we are so much more than that and that our competition doesn’t hold a candle to us. We did that by creating the EF Journal, a content rich dive into the stories our students, teachers, and staff have to share. Stories that connect on a deeper level and inspire those who read it to experience the world with EF.
Below is a small selection from the first few issues while I was the Creative Director. The team has since gone on to produce several more issues building on the foundations of those first few.